Email Retention

Email Marketing 101 – Relationship Building

Lesson 1: Relationship Building Everyone has met that annoying person at a party who talks about themselves all night, never asking about you or letting you contribute. You’re immediately thinking up excuses for where else you need to be or who else you need to speak...

How to Keep More Eyes on Your Emails

As an email marketer, it is easy to get wrapped up in your message and metrics while forgetting that there is a real person on the other end of “send.” Your subscribers may begin to tune out your message or unsubscribe altogether if your emails are irrelevant or lack...

How to Grow Your Email Marketing List

Email lists are the key to creating and maintaining customer relationships post purchase. Converting customers into subscribers is a great way to create brand loyalty and repeat purchasers. Keeping your list healthy and growing is an increasingly important aspect to...