Technology

Flexible, Efficient, Configurable Solutions for Digital Marketers



Technology Lots of firms build basic applications; our specialty is targeted digital messaging solutions. Our IT, programming and marketing teams understand your challenges and know how to build technologies that help you solve them. Plus, the flexibility of our solutions means you can configure features to best meet your needs and budget.

Below, you'll find more details about our Multi-Channel Messaging Software as well as our À La Carte Technology Offerings.

Multi-Channel Messaging Software
Today, digital marketers have an overwhelming choice of technology options. However, because they are all standalone, they don't provide a seamless way to manage multi-channel campaigns and can create data silos. Inbox Marketer recognized this challenge and decided to solve it. Using our ten years of industry experience as well as feedback from our clients, we created a single tool to bridge this gap. It's called UMPIRE.

UMPIRE — the Unified Messaging Platform built by marketers for marketers — provides a single, integrated system for designing, deploying, tracking and reporting on digital messaging campaigns across all digital channels - Email, Mobile, Social and Web. The inclusion of marketing automation features means you can spend more time on strategy and less time on repetitive execution. Plus, UMPIRE's Software as a Service (SaaS) model means you can send targeted messages cost-effectively, from any location. UMPIRE is ideal for mid-sized businesses with small marketing departments and limited resources.

For more information, or to get a free trial, visit UMPIREdigital.com.

À La Carte Technology Offerings
Besides our Multi-Channel Messaging Software, Inbox Marketer builds individual technology offerings for marketers who don't need an entire unified messaging solution and want to solve a more specific technology issue. Some of our proprietary technology products — that can be re-configured easily to meet your specific needs — include:
Triggered Messaging Programs: Improve the effectiveness of recurring email campaigns by implementing automated triggered deployments and optimizing for more timely sends. Inbox Marketer builds triggered messaging programs for email leaders — including retailers, telcos and financial services firms — that we can:
  • Configure to fit your specific messaging needs
  • Trigger according to a specific behavior, action or profile
  • Test to continuously improve performance
  • Customize with dynamic and variable content
Our IT experts work with you to understand your marketing requirements. Then, after a one-time set up, you have a program that executes triggered messages according to your business rules. That means less time is spent on repetitive tactics and more time is available for measurement and strategy.

Automated Data Transfers: Data is integral for executing digital marketing campaigns. But, the multitude of systems means it can be challenging to move data securely from one system to another. With Inbox Marketer's automated data transfer technology, we simplify the interchange between legacy IT systems and our own tools. Our IT experts can work within your unique environment to ensure your data is integrated seamlessly for accurate list deployment, management and reporting.

Distributed Deployment Systems: Empower sales agents to send messages directly to their contact base, while controlling subscriber profiles, creative design and reporting from a central location. Inbox Marketer offers technology that does just that and takes minimal time for employees to master. Our Distributed Deployment Systems are ideal for multi-location businesses — such as insurance companies, automotive firms, real estate organizations and restaurant chains — that want more consistent and effective communications.

Lead Management Systems: Manage leads without the hefty price tag associated with enterprise systems. Inbox Marketer can configure lead management systems that supplement, replace or integrate with your current environment. Our automatic lead scoring algorithm filters leads based on your criteria. Then, through our easy-to-use reports, automatic escalation features and triggers, your sales team can continue to track leads easily throughout the entire sales cycle and respond appropriately at each stage of the process.

Inbox Marketer Corporation, 381 Woolwich Street, Guelph, Ontario, Canada, N1H 3W8, Phone: 519-824-6664      Privacy Policy