| Best Practices In Strategic Email Marketing | September 2006 |
Strategy
Those Difficult To Engage Inactives
By Geoff Linton
It is hard enough to build email lists without big portions of subscribers going inactive every year. Here are the five most important things you can do about it. FULL ARTICLE
Research
E-newsletters Have Emotional Impact
According to a recent Nielsen Norman Group Report, users have highly emotional reactions to newsletters compared to Websites where they are more oriented towards functionality. The good news is that this can create much more of a bond between user and company than a website can. SEE THE FULL REPORT
New Clients
University of Toronto
From short courses and seminars to comprehensive certificate programs and custom training, U of T's Professional Development Centre (PDC) provides lifelong learning, relevant to the professional lives of engineers and business professionals. Inbox is proud to welcome the PDC as its newest client. CHECK THEM OUT
  |
Click here to review our privacy policy.
To ensure consistent delivery of this publication, please add our sender address - info@inboxmarketer.com - to your address book.
Inbox Marketer, 340 Woolwich Street, Guelph Ontario Canada, N1H 3W5