| Best Practices In Strategic Email Marketing | December 2005 |
Trends
How To Be Relevant
By Randall Litchfield
If there was a major trend in the past year, it was recognition that message "relevance" is the prime driver of email marketing success. And although many marketers would like to be trendsetters, few actually commit to the necessary discipline and processes that make this possible. FULL ARTICLE
Research
Relevance & ROI
According to Jupiter Research, the evidence is clear that marketers taking the trouble to optimize their campaigns realize big-time dividends. FULL DETAILS
New Clients
Welcome To The Green Party
With a Canadian federal election underway, Canada’s 5th largest federal party needed a fast way for thousands of concerned citizens to voice their opinion that party leader Jim Harris should be part of the national televised leaders' debates. Inbox responded, enabling a highly successful petition campaign.
CHECK THEM OUT
  |
Click here to review our privacy policy.
To ensure consistent delivery of this publication, please add our sender address - info@inboxmarketer.com - to your address book.