Email Marketing & Publishing September 2004
	Email Trends New Kid on the Block By Randall Litchfield Goggle is introducing a new email offering that will significantly impact the way you use this marketing medium. Although great for consumers, it potentially gives competitors a shot at each other's best customers. FULL ARTICLE  Best Practices Subject line survival training Before writing that next email subject line, think of the gauntlet of obstacles it will run between leaving your server and entering your reader’s consciousness. Here's how to write them. FULL ARTICLE  Customer Profile Boomerang Tracking This aptly named Montreal company makes stolen cars return like boomerangs, with proprietary technology that numerous North American insurance companies and police officers consider the best protection against car theft available. Inbox looks forward to assisting Boomerang in publishing its email newsletters. CHECK IT OUT				Inbox Services  Customer Testimonials  Contact Us Discover How
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