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Optimization
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5 rules for intros that grab email readers
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By Jane Litchfield
Apply these simple tips for creating compelling copy that will keep your readers’ attention and encourage them to click.
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Integration
6 steps for better mobile integration
One-off mobile programs only generate one-time results. Get more out of mobile by integrating it continually into your marketing mix.
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Market Research
Marketers move towards social engagement
Brands are moving beyond just having a social media presence to becoming more active on these sites. 84% of companies surveyed posted an update to their Facebook wall, a week prior to the study. Only 59% had done so the previous year.
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New Client
Zone Marketing Group
Zone Marketing Group is a full service interactive event marketing company with headquarters in Aurora, Ontario. The company specializes in capturing consumer data onsite at events and converting that data into loyal customers via timely and relevant post event communications. Inbox Marketer welcomes Zone Marketing Group as a client.
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