Email Marketing

Webinars

If you need a quick way to obtain some practical tips and information wherever you have access to the internet, the Inbox Institute offers complimentary, on-demand webinars on a variety of relevant digital marketing topics. Check back often for our latest webinar offerings.

Webinar: Email Best Practices

Email marketing isn’t as simple as it looks. With increasing rules, guidelines and inbox penetration, it is critical to apply best practice techniques to maximize the success of your campaigns. In this webinar, Kim McDonald - Director of Sales & Client Services at Inbox Marketer, takes you through some key best practices for optimizing email for delivery, viewing and sharing.

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Webinar: QA Best Practices for Testing Email Templates

All email marketing campaigns have one common goal — to create a positive brand interaction with the recipient. In this webinar, Emily Maloney, Account Manager at Inbox Marketer, highlights key steps for optimizing the QA process for email. She also outlines practical tips for avoiding common pitfalls to help ensure emails always provide a positive experience.

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Webinar: Why You Should Build a Mobile Web Site

A mobile presence is becoming increasingly important for marketers. One in five people access mobile web sites daily across North America and mobile marketing continues to grow by 30% each year. In this webinar, Bob Millar, Director of Product Development at Inbox Marketer, highlights key metrics in the mobile landscape and explains why companies and brands need to offer a mobile web presence.

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Webinar: Inbox Institute Introduction

Join Richele Black as she introduces you to Inbox Institute, the new education and training division of Inbox Marketer. In this segment, Richele explains what Inbox Institute offers, how we help marketers, what sets Inbox Marketer apart from other education and training programs and how you can get more information or sign-up for one of our seminars.

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