About ICA and its Educational Faculty About ICA Recently celebrating its 100th anniversary (founded in 1905 as the Canadian Association of Advertising Agencies), the Institute of Communications and Advertising (ICA) represents Canada’s communications and advertising agencies. ICA promotes higher professional standards and best practices, and serves as the largest source of information, advice and training for Canada’s communications and advertising industry. ICA is the recognized leader in professional development, offering the most up-to-date accredited communications program available in Canada. The ICA provides its members with advice and counsel on marketing information and works with government and other stakeholders to keep the industry healthy. Each year, ICA member agencies donate millions of dollars in pro bono work to help support over 100 local, regional and national charities and non-profit organizations. ICA’s Educational Faculty All ICA instructors are current communications practitioners, with deep agency and client service experience, who bring up-to-date insight from the real world into the classroom. Our instructors specialize in their areas of expertise and have developed and delivered numerous educational programs for professional communities. Every ICA course is led by a senior educational director who takes overall responsibility for providing an engaging and high quality learning experience.