Strategic Email Marketing: How to create a PDA version of your email

Monday, June 16, 2008

How to create a PDA version of your email

As more of our customers view our emails on their PDA, we need to begin adding a link to a Wireless version on all of the emails that we send out. We looked at the most commonly used Blackberries which were the Curve, 8800, 8700 and 7290. We found that no line should exceed 43 characters which works out to be about 7-8 words.

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